Friso – Bugis

Set in the lively Bugis district, the Friso pop-up offered a calm, family-focused space designed to engage parents and children alike. Built using our Tubelar® Modular System, the structure featured a bright, welcoming design with glass walls and gentle visuals that reflected the brand’s commitment to early childhood nutrition.

The modular setup functioned as both an educational touchpoint and interactive zone—encouraging discovery and connection in a high-footfall urban setting. With its approachable layout, strong street presence, and efficient build, the pop-up provided a refreshing pause in the city, bringing Friso’s values to life through thoughtful, modular design.