OCBC ALIPAY- Pop Up

At the heart of Singapore’s financial district, OCBC and Alipay launched the “Snack-ation Getaway”—a fully immersive pop-up experience built within our glass-fronted Tubelar® Modular System. Strategically located outside OCBC Centre, the activation showcased how users could scan and pay seamlessly across borders, highlighting the bank’s innovative cross-country payment feature powered by Alipay+.

The clear glass façade allowed passersby to peek into a vibrant mini-mart stocked with popular snacks from across Asia—each tagged for quick scan-and-pay demonstrations. Branded interiors, interactive displays, and strong crowd engagement made the experience both informative and fun.

Fast to deploy and eye-catching in design, the OCBC x Alipay pop-up turned a financial product demo into a lively cultural and consumer moment—right in the heart of Raffles Place.