Coca Cola TTF – Pop Up

Set against the vibrant backdrop of Orchard Road, this Coca-Cola activation brought the brand’s global “Taste The Feeling” campaign to life through an immersive and family-friendly Tubelar® Modular installation. Positioned prominently on the steps of Wisma Atria, the pop-up featured engaging zones where guests could snap photos, enjoy complimentary samples, and experience Coca-Cola’s signature moments in an urban lounge-style setting. With LED-lit steps and high foot traffic, the booth attracted shoppers and families alike—offering a blend of nostalgia, interaction, and refreshment. The modular build allowed for seamless integration into the staircase, showcasing the system’s adaptability even in challenging terrains.